What is a Linerless Wrap?
Linerless Wraps are a premium product labelling solution that delivers improved productivity with significant environmental benefits. Unlike self-adhesive labels, Linerless Wraps don’t require a release liner and are therefore a more sustainable alternative to die-cut self-adhesive labels.
This revolutionary labelling format is designed for use by Ravenwood Packaging’s efficient and reliable Nobac applicators. With a wide range of proven product applications and with the flexibility and versatility to decorate multiple packaging formats we have seen Linerless Wraps emerge as a preferred format for global brand owners and retailers on the back of the Ravenwood offer.
A Linerless Wrap is manufactured from a single layer of material and has three key elements:
- A base layer of material – could be synthetic, paper or card
- A strip coated silicon release coating
- A complementary strip coated adhesive pattern
Hally’s Linerless Wraps can be printed in up to nine colours - typically one on the reverse and eight on the front. We can add embellishments like cold foil and coating effects to assist with product positioning and consumer appeal.
Our design-led approach identifies the critical success factors for each project and from these insights we develop a Linerless Wrap solution which addresses both form and function specific to each of our customers.
Pressure is mounting to reduce waste across all industries and sectors and Linerless Wraps offer an eco-friendly, efficient replacement for traditional self-adhesive labels and cardboard sleeves.